Samsung Galaxy S6 Price Drop
The company added that its bottom line suffered in part due to marketing expenses related to the new launches.
The company added that its bottom line suffered in part due to marketing expenses related to the new launches.
"Despite the launch of Galaxy S6, improvement to earnings was quite marginal due to low smartphone shipments and an increase in marketing expenses for new product launches," Samsung said in a company statement. The company later added that it will be 'adjusting' the price of its flagship smartphones to help shore up sales.
"The Mobile Business plans to firmly maintain its sale of premium smartphones by flexibly adjusting the price of the Galaxy S6 and Galaxy S6 Edge, and launching a new model with a larger screen," the statement added, in a not so subtle hint that price cuts for both phones are incoming. The "new model with a larger screen" being talked about could be the Galaxy Note 5 or the Galaxy S6 Edge Plus that are expected to launch next month.
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